The How and Why of Prospecting

  • Posted on September 1, 2010 at 3:50 am

The How and Why of ProspectingIf you are a network marketer, whether online or offline, there will come a point and time when you will need to pick up the phone to call and talk to your prospects. It is at this very point where most network marketers fail.

They fail either because they have no idea of what to say and do once they get a prospect on the phone, or because they will not even pick up the phone in the first place. Why is this?

Many network marketers have an over-whelming ‘fear’ of the phone. It is because of this ‘fear’ that many network marketers do not even attempt to pick up the phone in the first place.

  • A fear  of saying the wrong thing
  • A fear of rejection
  • A fear of making a mistake and looking like a fool in the eyes of the prospect

The funny part is, that the prospect more than likely has no idea how to prospect themselves,  so therefore had no idea that a mistake was even made. Besides if you think about it…your on a phone,  not face to face. So it’s not likely the prospect’s ever going to see you again.

You see it’s our fears that hold us back from becoming better, and becoming all we can be. It all started when you were little. Getting picked on by siblings or playmates, and continued all the way through our school years. But it is those who rise above their fears and face them head on,  bettering themselves, that become the winners in life and in business.

So why do prospecting in the first place? Is it to torture us network marketers? No, you need to do it because it is the life blood of your business! And without prospecting, your businesses would not grow and you would not make any money. And after all, isn’t that why you chose to do network marketing and working from home in the first place? So you could make money?

So no matter what your reason is, if you do not pick up the phone and talk to prospects,  your business will fail and die. How do you learn the proper techniques of prospecting? Here is a great starting point. In ‘The Little Black Book of Scripts’ you will receive hours of prospect training that teaches you the proper techniques and strategies used by top leaders in the industry. Study it, learn it, practice it, and do it. Rinse and repeat. There is no short cut to success!

“If you listen to your fears, you will die never knowing what a great person you might have been.”  ~ (Robert H Schuller)

I hope this helped you to take one more step towards success in your network marketing business.



The How and Why of Prospecting

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